Tips for forging new business friendships during the holidays

Tips for forging new business friendships during the holidays

One of the best networking opportunities is just around the corner as seasonal festivities lend cheer to local, year-end networking get-togethers. Here are four ways to put a festive note on year-end business networking celebrations.

  1. Reserve one networking meeting for a gala party. Have a few simple prizes on hand to award to those who astutely answer questions centered around popular trivia questions or the latest news or trends in B2B marketing. Keep the mood light and uplifting.
  2. Acknowledge those who did the most to boost attendance. It need not be an elaborate affair, but public acknowledgements of the work done by an individual networker to boost attendance, or to introduce participants, inspires the other members of your group to reach out and invite new people to the meeting.
  3. Recount the successes of your networking group. Reserve a few minutes for inviting testimonials about how the group has fostered stronger business connections. Life flies by. Don’t miss those opportunities to share the successes of your networking group.
  4. Share your New Year’s goals. Focus on an inspirational message in your holiday gatherings with other business owners. The end of the year is a time of preparation for the start to a new year.
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